​Books4Kids Jamaica’s 10th Book Distribution begins with start of 2017 school year.

Books4Kids Jamaica - Sunday, September 10, 2017

MONTEGO BAY, JAMAICA, September 4, 2017: Books4Kids Jamaica announced today the charity has started its 2017 book distribution, during which sponsors will turn out to personally deliver book bags to 11,500 children in approximately 120 schools across all 14 parishes.

The charity will kicked off its 10th annual distribution today the first day of school and will continue to deliver books to children during the first 6 weeks of the school year. Through the Books4Kids program, four and five year old children receive a book bag containing a 300-page Brain Quest Workbook, a reading book, crayons and a pencil, while three-year-old Kindergarten students receive a small reading book, crayons and a pencil.

It is expected that the total number of schools to receive books will exceed 120 this year as the charity continues to add more schools to its program, expanding its effort to promote early childhood literacy and numeracy. The program this year is adding schools in St. Thomas to the distribution list. Click here

Many of the charity’s sponsors are expected to take part in this year’s distribution, including Delta Air Lines, Virgin Atlantic Airways, jetBlue Airways, Jamaica Tours Limited, Billy Craig Insurance, Hanover Charities, Grand Palladium Lady Hamilton Resort & Spa, Iberostar Hotels & Resorts, Couples Resorts, AJAS Aviation Services, Half Moon Hotel, Seaboard Marine Jamaica, the Orocabessa Foundation, Golden Eye and the RJR Foundation. As in the past, several MPs are also expected hand out books at local schools in support of the effort.

Said Ms. Nordia Craig, Manager, Business Development and Marketing of The Gleaner Company (Media) Limited; “The greatest gift that someone can receive is knowledge. At The Gleaner Company (Media) Limited we record and report relevant information and make that information easily accessible to the public. In order for persons to take advantage of the information on our multiple platforms, however, they must first be empowered with basic reading tools”

Continued Ms. Craig; “Our partnership with The Palmyra Foundation's Books4Kids Jamaica programme ensures that infants across Jamaica have access to the reading tools that their economic circumstances make inaccessible. Over 60,000 infants have benefitted from this programme so far and we appreciate this opportunity to continue to partner with The Palmyra Foundation to have a lasting and positive impact on our society.”

This year’s books were shipped to the island courtesy of Seaboard & Freight Jamaica Ltd.

“Seaboard Marine is delighted to once again partner with The Palmyra Foundation for the seventh year, on this venture which is so positive for our children and for Jamaica!” says Coreen Williams, Director of Marketing, Seaboard Marine.

Local transportation company Jamaica Tours Limited (JTL) is providing its transportation services for the 8th year running. In addition to books and educational materials, Books4Kids will be bringing books, footballs, shoes and bags of rice courtesy of Food for the Poor to schools located in remote areas of the island.

Books4Kids Jamaica wishes to thank the many sponsors, corporations and individuals who have made this year’s book distribution possible through donations of services, items and monetary contributions. The majority of funds for this year’s book distribution were raised through the charity’s 2017 Online Charity Auction featuring more than 100 worldwide vacation experiences, flights, cruises, services and art generously donated by sponsors. Books4Kids Jamaica also thanks The Ministry of Education, The Ministry of Finance, The Jamaican Customs Department and Keith Thorpe Ltd. for their assistance in getting the books to Jamaica.

To follow this year’s book distribution and see regular photo updates, please ‘Like’ Books4Kids Jamaica on Facebook.


Frank Perolli: Mobile: 876-383-4652

About The Palmyra Foundation
Under the slogan "The future is bright, when you can read and write!" The Palmyra Foundation’s Books4Kids Jamaica program is dedicated to providing books to 4 and 5 year old Pre-K and Kindergarten children in infant schools in Jamaica. Since it's startup in 2007, more than 220 international volunteers have helped provide more than 200,000 books to 63,000 children in over 150 schools across Jamaica's 14 parishes. To date, the Palmyra Foundation has donated books valued at over US$1,2m. The Palmyra Foundation is a non-profit charity registered in Jamaica and as a 501(c)(3) nonprofit charity in the US.


Photos and Captions

Bickersteth Infant School student received her book bag and is not letting go!

The boys from Hague Primary and Infant School .

Students from the Providence Heights Infant School take a quick read of their books from Books4Kids Jamaica.     

Falmouth Infant School students...Happy as can be! New year, new books!

 [read more...]


Books4Kids Jamaica - Sunday, May 15, 2016

“Charity to distribute Workbooks, reading books, crayons and pencils to 10,000 children in parishes across the island at the start of the 2016/ 2017 school year.”

MONTEGO BAY, JAMAICA, MAY 16, 2016: Books4Kids Jamaica announced today the completion of its 5th Annual Online Charity Auction and fundraising effort, raising a record breaking US$100,313 towards books and educational materials for Kindergarten children across the country. In addition to the charity’s online auction raising US$88,000, the early childhood education initiative has received more than US$12,000 in monetary contributions making the final tally just over US$100,000. Said Books4Kids Jamaica Chairperson Ragni Trotta; “We are extremely touched by the support we have received from our friends in the local and international travel and hospitality industry, which is reflected in this year’s incredible results.”

This year, the charity tempted bidders from 9 countries with more than 100 auction items to include airline tickets, luxury cruises, golf experiences, restaurant meals, electronics, luxury items and hotel stays all over the world. Said William Craig, Chairman and CEO of Billy Craig Insurance, program sponsor since the initiatives very beginning in 2008; “I just love supporting Books4Kids Jamaica and knowing that every dollar I spend in the auction goes towards buying books for school children every year, year after year.”

Glenn Lawrence, CEO of Couples Resorts, ran away with this year’s most coveted auction item; a 12-day All-inclusive Cruise for Two with the Holland America Line to the Destination of Choice. Said Lawrence, the winning bidder of the cruise and several other items; “The auction provided an excellent range of prizes for good value all around. The real time auction platform gave you a pretty interactive approach to the bidding process and the overall experience was first class.”

The charity celebrated the last hours of the 2016 fundraising effort with a Charity Auction Party at Usain Bolt’s Track & Records in Kingston on the evening of Saturday May 7th with radio host Heather ‘Brown Sugar’ Grant rallying the crowds to engage in the bidding. With airline ticket being among the auction’s most popular items, long term auction sponsors Delta Air Lines and JetBlue Airways showed their support for the early childhood education initiative by attending the Books4Kids Jamaica Auction Party. Said Leslie Brown, General Manager of JetBlue Airways Jamaica and Cayman Islands; "JetBlue applauds the efforts of Books4Kids and is a proud supporter of its efforts to better the lives of Jamaica's children. Youth and Education is a key part of our efforts in corporate social responsibility and in our mission to inspire humanity. Our partnership with Books4Kids is one that we value highly as we work to live this mission."

With 12 Kingston schools among last year’s distribution list of 90 schools island-wide, Books4Kids Jamaica hopes to expand its book distributions in the inner city areas of Kingston and add two more parishes to this year’s distribution. Finished Ragni Trotta, Chairperson of Books4Kids Jamaica; “While our primary goal is to raise enough fund to continue supporting the 90 schools and 8,600 children that currently form part of our program, the success of this year’s fundraising effort will allow us to help even more children this year. Helping Kindergarten children get the tools they need to learn to read and write is a clearly a cause that resonates with many and we wish to thank everyone who made cash donations or contributed to the auction by donating auction items, participating in the bidding or helping us spread the word.”



Photo 1: Radio host Heather Grant aka “Brown Sugar” with Books4Kids Chairperson Ragni Trotta at Usain Bolt’s Tracks and Records in Kingston, Saturday May 7, 2016

Photo 2: Founder Bob Trotta is chatting to sponsor Kathy Dear while watching online bids come in on their ipads.

Photo 3:
Winning bidders for the coveted 12-day all-inclusive Cruise for two on Holland America Line Glenn Lawrence and Kadesha Murray.

Photo 4: Long term sponsors Delta Air Lines contributed Two Roundtrip Business Class tickets to the charity auction and attended the fundraising party in force.

Photo 5: Party goers Christine and Michael McMorris chatting to Marjorie Fyffe Campbell while watching the screens.

Photo 6: 5 year Books4Kids Jamaica sponsor and fitness guru Christopher Clarke.



Frank Perolli, Board Member, Books4Kids Jamaica


Tel: +1 876 383 4652

 [read more...]


Books4Kids Jamaica - Monday, April 25, 2016

  [read more...]


Books4Kids Jamaica - Wednesday, December 09, 2015

“Books4Kids Jamaica program presents 45 companies and individuals across the world with Sponsorship Award Plaques.”

 [read more...]

Books4Kids Jamaica Completes 2015 Book Distribution to 8,592 Children at 90 Schools in Nine Parishes Island-wide

Books4Kids Jamaica - Wednesday, November 18, 2015

  [read more...]

Sponsors prepare to hand out books as Books4Kids Jamaica program expands to more than 100 schools across 9 Jamaican parishes.

Books4Kids Jamaica - Monday, September 07, 2015

Sponsors prepare to hand out books as Books4Kids Jamaica program expands to more than 100 schools across 9 Jamaican parishes. [read more...]

Books4Kids Jamaica launches 4th Online Charity Auction May 1 - 9, 2015

Books4Kids Jamaica - Sunday, July 26, 2015

MONTEGO BAY, JAMAICA, APRIL 23, 2015: Books4Kids Jamaica announces its 4th Annual Online Charity Auction, live online from May 1 – 9, 2015. Fabulous items on this year’s “virtual auction block” for charity include amazing vacation experiences such as roundtrip airline tickets, a European river cruise, Alaska and Caribbean cruises, exotic hotel and villa stays in Jamaica, Italy, Malta, Dubai, Mexico, Spain, Thailand, UK and the U.S. Virgin Islands and New York. Featuring secure PayPal payment services, participants can bid on amazing vacation steals online or with mobile devices from anywhere in the world via the online platform.

With more than 100 fantastic items on the online auction block, the chance to pick up a great deal in the name of charity is yours until 10:00 pm Jamaican time (11:00 pm EDT – New York) on Saturday May 9th, 2015. Said 2014 auction bidder Garth Ramsay from Montego Bay, Jamaica: “Last year’s Online Charity Auction was awesome! In addition to supporting the children of Jamaica, I had the winning bids for roundtrip Delta tickets and a wonderful stay in the Canary Islands, Spain. I experienced a dream vacation at Hollywood Mirage resort in Tenerife with my family and a luxury cruise on a Sunseeker yacht.”

The Online Charity Auction is also tempting bidders with backstage concert tickets and private Skype flute lesson with World renowned flautist Sir James and Lady Galway, cooking lessons in Tuscany, beautiful Jamaican art, BlackBerry Smartphones, restaurant vouchers, massages, Personal Training, golf rounds on the Jamaica, Spain and UK’s beautiful golf courses, watches and lots more. The auction will also feature some “daily deals” to entice bidders to participate in the fun.

The Online Charity Auction is the main fundraiser for Books4Kids Jamaica’s annual book distribution in September 2015. Said Auction Sponsor Richard Pile, Delta Air Lines Regional District Sales Manager for the Caribbean, auction sponsors for the 4th year in a row; “Delta continues to partner with Books4Kids Jamaica as we see education as the key to any country’s growth and development. Early Childhood Education is indeed where greater emphasis is needed. The efforts of the Books4Kids Jamaica program continues to show positive results and so we are happy to continue our support as a major partner.”

Children who participate in the Books4Kids program continue to produce excellent results. In 2014, an overall mastery of 91% was measured among 2,627 children at 36 schools who completed the annual Books4Kids Assessment skill test. Last year alone, the Early Childhood literacy program delivered Brain Quest Workbooks, reading books, crayons and pencils to 6,533 Kindergarten children at 72 Jamaican schools. Said Books4Kids Chairperson Ragni Trotta; “Don't forget to bid! Amazing deals are the order of the day and you get the added bonus of knowing your entire contribution makes a tangible difference in children's lives!”

 [read more...]

6,533 four and five year old children in 72 schools across 7 parishes receive books from the Books4Kids Jamaica program.

Books4Kids Jamaica - Wednesday, December 24, 2014

MONTEGO BAY, DECEMBER, 2014: Books4Kids Jamaica announces the completion of its 2014 book distribution to 4 and 5 year old Kindergarten school children, with its final distribution at All Saints Infant School in Denham Town, Kingston. Under the Books4Kids Jamaica banner “The future is bright, when you can read and write!”, 6,533 children were provided child with a book bag containing a colourful 300 page BrainQuest Workbook, reading books, a pack of crayons and a pencil, valued at US$30 per book bag. The books were extremely well received by both children and educators in the parishes of St. James, Westmoreland, Trelawny, Hanover, St. Catherine, Portland and Kingston. [read more...]

Program success rate measures above 91% as Books4Kids Jamaica starts 2014 book distribution to 6,000 children.

Books4Kids Jamaica - Tuesday, September 02, 2014

“Extraordinary results measured as Books4Kids Jamaica starts delivery of 20,000 books, crayons and pencils at 60+ schools in towns and rural areas across the parishes of Hanover, Kingston, Portland, St. Catherine, St. James, Trelawny and Westmoreland.” [read more...]

The Palmyra Foundation announces 2014 Books4Kids Jamaica Online Charity Auction and Fundraising Event.

Books4Kids Jamaica - Tuesday, March 25, 2014

Fantastic items on the virtual auction block include roundtrip airline tickets, “Fighter Pilot for a day” and NASCAR driving experiences, autographed Wayne Rooney jersey and U2 guitar, Caribbean cruises, Napa and Tuscany wine tours and luxurious vacation stays from Jamaica to Thailand. Set to be live online for 1 WEEK ONLY, Books4Kids Jamaica 2014 Online Charity Auction will finish with a last night “Bidding Event” at Bluebeat, Montego Bay on Friday, April 11th. The charity’s goal is to raise enough money to purchase books for 7000+ children in 2014.   [read more...]